Economies of Scale in the Writing World: Beyond Talking Indies

Tower of Books - Buenes Aires, Argentina
Tower of Books – Buenes Aires, Argentina

My fall “Talking Indies” column, “Three Money Lessons for Starry Eyed Authors,” comes out today at TW. It summarizes three important lessons I’ve learned since I dove full-time into the publishing and writing world in 2012. The column is intended to be slightly provocative and amusing as well as heuristic with respect to self-publishing. It deals, essentially, with key economic/business elements that all writers need to understand — supply and demand in the writing world is not something to gloss over if you’re an indie author.

These three lessons are not unique to self-publishing. They are true for all the arts, and not just for indie artists, but for everyone in the world of creativity.

1. There’s a shitload of other work out there, i.e., you have more competition than you can possibly imagine (supply)

2. Unless you’re The Beatles or Picasso — or Derek Jeter — no one cares what you just put onto the market (demand)

3. The digital world makes product availability infinitely perpetual (leap frogging the supply and demand problem)

All three points are obvious and essential to understand for success in the modern world where half of what we do, think, Continue reading

The Big Woman and the Small Ax: Some Implications of the Amazon-Hachette Book Stand Off

English: Logistic Center Amazon in Bad Hersfel...
Logistic Center Amazon in Bad Hersfeld industrial park “Blaue Liede” (Photo credit: Wikipedia)

Amazon’s truly living up to her name. She’s a Big Badass Woman in the jungle. She thinks she’s learned a lot watching Walmart beat the crap out of their suppliers so she’s doing the same thing.

If you pay attention even a little to the publishing world, you probably know that I’m talking about Amazon’s harsh tactics directed at publishing conglomerate Hachette. Hachette doesn’t want to use the pricing and marketing scheme Amazon is offering. Amazon wants to have ultimate control Continue reading

On Noise and the Big Box of Questions

The Essential Elvis Presley
Photo credit: Wikipedia

My novel, Beyond the Will of God, is now posted at NoiseTrade.com, an amazing website that lets artists offer their music and books to people for free. You can find all sorts of weird and amazing leading edge work at that site offered by everyone from 17-year-old guitar geniuses to hard-to-categorize 56-year-old psychedelic novelists writing for uncompromising lovers of music and weird ideas.

Beyond the Will of God was published on July 4, 2012. It’s been downloaded over 10,000 times from Amazon and even won the Indie Book-of-the-Month Award at WriteReadRate.com (sadly, now defunct). If you go to the NoiseTrade page for the book you’ll find some excellent quotes by respected reviewers. BWG Continue reading

Advice on Supporting Indie Writers & The Best Indie Book Sites on the Web

I want to report that after two years of indiscriminate book reading on paper and screens, I have come to the conclusion that I like reading on-screen more than paper. I did not start this process as an experiment, but I was aware that I should do everything in my power not to be judgmental on either side of the fence as I read.

There’s the obvious issue of being able to change font sizes (my 56-year-old eyes suck), but in addition: I like the compactness of the reading experience; I seem to be able to scan a story better (that is speed up and slow down the reading process); it’s also awesome to set up a catalog of highlighted text with book apps; and Continue reading

Kindle MatchBook: Read More and Live Free

At the end of the summer, Amazon offered to let all of us authors and publishers in on their new Kindle MatchBook program. MatchBook is an interesting deal. It’s set up to allow readers to get the e-book edition of a book at a very low cost when they buy the paperbound version — kind of a 2-for-1 thing.

The program has been offered to both indie authors and traditional publishers. That means you can get budget pricing on the e-book version of thousands of books at Amazon store. The budget pricing range is anywhere from $2.99 on down to Free. As an example, John Irving’s A Prayer for Owen Meany can be purchased as a Continue reading

More on the Price of Books in America: addendum to a Talking Writing op-ed

various e-book readers. From right to left iPa...

The Apple vs. Department of Justice anti-trust, book pricing case came to an end this past week. It offered a rare and important glimpse of the private nether regions of both the publishing world and the new corporate media industry controlled in large part by Apple and Amazon.

I co-authored an op-ed piece on this case at Talking Writing magazine with TW’s editor in chief, Martha Nichols. It’s called “Thank You, Apple, for Going to Court Over E-Books.” Unlike most of the pundits in the publishing and high-tech worlds, Martha and I took the long-term perspective of authors — not corporate publishers and consumers. Apple and the big publishers were trying to change the business model of retail book sales. Rather than allow retailers control of pricing, Apple and the Continue reading

Expanded Horizons and Raising the Price: More Adventures on the New Frontier of Publishing

Economic and technology revolutions happen in the unlikeliest places…

This week Beyond the Will of God has jumped the Amazon Shark and arrived at two additional ebook sales sites — Nook and Only Indie. I have also raised the price of the ebook. The $2.99 price was an introductory offering. The book will now be $4.99 at both the Amazon Kindle site and the Barnes & Noble Nook site. Continue reading

More Thoughts on Fake Reviews and Other Stupid Writer Tricks

ImageI published an opinion piece at Talking Writing called, simply enough, “Can You Trust Online Reviews.” This piece identifies a small component of a much bigger phenomenon in the writing world today. Yes, there are loads of fake and biased reviews to be found at Amazon and on other book sites throughout the worldwide web. But writers are doing all sorts of other things to try to get noticed. It doesn’t matter if we’re talking so-called indie writers here or them that’s been dunned by a publishing house (Big Six or small independent). I for one don’t see a distinction between the self-published and Continue reading